Is all martial industrial the same?

You know how it goes, they say if you’ve heard one martial industrial album than you’ve heard them all, and that’s more or less true.

[…] every band in the last 5 years sounds exactly the same.

As for pop, well… it takes real talent to write a good pop song certainly more then it does a bog-standard martial-industrial nazi-shite-fest anyway.

There’s a view that I encounter every so often: that all music made in the martial industrial genre sounds the same. This carries with it the implications that all the musicians are imitators and that the scene is devoid of new ideas. When I first heard it said, I didn’t really agree with it. And given that the Wounds of the Earth quote above is from a review of my own Empire and Dust, perhaps I have an interest in rebutting this view. But really, it just doesn’t reflect my experience.

But I don’t like relying just on personal experience. I know enough about science to know how unreliable that is. I want to put it to the test.

I figured that if I could go through a sufficiently large and unbiased sample of martial industrial music and classify whether each piece was derivative or not, I could get a sense of just how derivative the genre is, and therefore get a sense of whether it was an accurate accusation.

So I went through all the reviews tagged martial industrial on Heathen Harvest, which yields 68 reviews in total. (The archive stretches back to July 2011 — not quite rotorschnee’s five years, but close.) To make it a little more relevant and manageable, I decided to strip out the ones that just seemed to have martial elements but really belong to another genre, and I removed compilations. This made 46 reviews of 38 bands. The full list is at the bottom of the post.

So then I went through and noted down, for each band, whether they seemed to be same-y or not. Admittedly, “same-y” is a pretty subjective evaluation, and furthermore, what are they all the same as? According to Wikipedia, “Nowadays, the Wagnerian style of Triarii serves as point of reference for most martial industrial acts.” That fits with my own impression, so I used that as my standard.

Ninety percent of everything is crap.

But then the other question is: what is the test? Ideally, we would have an index of the “sameyness” of each genre. Then we would know where martial industrial fit into that. But in the absence of that, I’m happy to take Sturgeon’s Law as a baseline. Admittedly, ninety percent of everything is crap is not the same as ninety percent of everything is unoriginal, but I’ll be satisfied if I can pick out more than ten percent that I think are original.

A fair number of these bands were already familiar to me, but by no means all. So I had some serious listening to do… And it was a slightly more disappointing process than I had anticipated. It turns out that a lot of them really do sound the same. Nonetheless, there are some good bands in there, so let’s take a look at them:

Dead Man’s Hill

My introduction to martial industrial was In Slaughter Natives and other bands from the Cold Meat Industry label, which instead of the current obsession with the wars of the twentieth century, seemed more focused on the macabre and on rebelling against Christianity. It seems to me that Dead Man’s Hill continue this somewhat neglected tradition, mixing in elements of black metal and noise as well. And the review is of a split with Hrossharsgrani, an ambient/noise/metal band, so that adds to the diversity.

Epoch

Epoch combine martial industrial with the harsh electronic sounds and rhythms of EBM. And far from being a “nazi-shite-fest”, their politics comes from a left-wing American viewpoint.

I.R.O.N.

I.R.O.N. is a side-project of the musician behind Legionarii, and while I’ll admit that the latter is martial-by-numbers, I.R.O.N. introduces a more mechanical and electronic sound.

L’Effet C’est Moi

L’Effet C’est Moi are superb musicians. Their melodies are complex, exciting and beautiful, and their palette of sounds is diverse while still fitting together coherently.

Order of Victory

I can’t claim to be a big fan, but I have to admit that Order of Victory’s strangely processed vocals give them their own sound.

Parzival

Again, it’s the quality of the music (and the unique voice of Dimitrij Bablevskij) that raise this band above the rest of the genre. Though it wasn’t the subject of the review, I was recently blown away by Casta, which they made in collaboration with group of Indian Sikh folk musicians, and which has an exotic sound that I haven’t heard in this genre before.

Rose Croix

Rose Croix have a heavily mystical feel, perhaps a little reminiscent of some aspects of Dead Can Dance but certainly not out of the regular martial mould.

Rukkanor

Rukkanor brings middle-eastern influences to martial industrial. While there might be a precedent for this sort of thing with Dead Can Dance and Arcana, Rukkanor’s approach is very much his own.

Sala Delle Colonne

I was only able to find one track online, but from that and Heathen Harvest’s review I gather that, rather than making modern martial industrial, Sala Delle Colonne makes music that sounds as if it were genuinely recorded 50 years ago.

Svalbard

Svalbard make surprisingly catchy military pop.

Tethrippon

Tethrippon are a Greek martial and neofolk band. The vocals are full of drama.

So out of 46 reviews and 38 bands, I’ve picked out 11 bands that I think can’t be called derivative. This is roughly a quarter — well above the 10% that would be predicted by Sturgeon’s Law. I’ll concede that there was more bog-standard martial industrial in there than I’d anticipated. Still, I consider the accusation refuted.

I think when making the argument that all martial industrial sounds the same there are a few things that one should remember: Firstly, this is a genre of music. Music made within a genre has to sound similar at least to some degree, otherwise it’s not a genre. Secondly, when compared to other genres, is martial industrial more homogeneous? When I think of the other genres I’m familiar with, the answer is a clear no. Most EBM sounds like most other EBM, most dark ambient sounds like most other dark ambient. For every boundary-pushing mind.in.a.box or Desiderii Marginis there are numerous uninspiring imitators. And thirdly, I wonder why martial industrial is singled out? Perhaps because it tends towards being instrumental music, while surrounded by genres such as neofolk that are led by songs. I think that — at least for non-musicians — discerning the differences between vocalists is easier than discerning the different sounds and techniques of instrumental music.

There’s perhaps also a different attitude towards similarity and difference at work among fans of martial industrial music than among fans of other genres. Whenever I dip my toes into any genre of dance music, I don’t hear any complaints about all artists sounding the same, despite what seem to my ears to be far stronger similarities. In those genres it seems much more acceptable to sound similar. After all, the goal of the DJ is often to create a seamless experience.

What do you think? Is my method flawed? Am I just biased towards my own genre?


Here is the list of reviews considered:

Comments

It’s not necessarily that all martial industrial sounds the same, or even that it’s X or Y. I think as with any oversimplified comment like that, people just aren’t spending enough time with it before they comment on it (or in the case of social media, they’re just going out of their way to make a witty comment for acknowledgement). The differences are clear between what passes as high-quality, especially—as you noted—when it comes to a band like Parzival.

The problem for me comes with labels like Rage in Eden (whose efforts I do appreciate regardless of what I say here) and Twilight Records out of Argentina who seem to be releasing virtually everything that comes their way, regardless of quality, content, or originality. It has flooded the genre in the last half-decade or so with barely thought-out garbage. Then there’s the fact that some of these projects are edgy enough to follow a particular aesthetic, but don’t have the fortitude to not be vague about it. Laibach’s already given us all of that approach that we’ll ever need. Some people could stand to just be forthright about their thoughts, philosophies, and intentions instead of hiding behind all of these cowardly “IT’S NOT POLITICAL” disclaimers when it clearly is in one way or another. It doesn’t save them from losing face with a potential fanbase. All it does is serve to cheapen their art.

In regard to the perceptions of potential fans and the artists themselves, I don’t think people have allowed themselves to have high enough expectations for the genre, or for their own music. It’s almost difficult to cover any bands from the genre at this point because the whole thing has become one big, laughable cliche.

I’ve been joking for some months now that the next band that quotes Evola in some shape or form is going to get a terrible write-up because so few people seem to be able to break free of the cliches. I really believe the genre still has a lot of potential. It just doesn’t seem that most of the people who are very attracted to the genre are capable of thinking for themselves or talented enough musicians to find their own sound. There needs to be more instrumentation and less synth. More dedicated musicians, less keyboard tinkerers.

You should email me when you have a moment.

Sage: Thank you for your response. I don’t think we’re in much disagreement. I think I just want to put the emphasis on the more positive aspects of the genre. I’ll make a couple of more detailed points, though:

You say that there are labels that are releasing anything, regardless of quality. That may be true, but… that’s partly just a response to the ease and low cost of making and distributing music these days. It’s not at all restricted to martial industrial. It’s the case with all electronic music, and to a slightly lesser extent non-electronic music as well. If anything, I’m positive about martial industrial because the situation in, say, dark ambient seems even worse to me. (But maybe that’s just a matter of taste: mediocre martial is more palatable to me than mediocre ambient.)

As for the cliche of saying, “it’s not political,” I think actually I find myself more annoyed by statements that are clearly political but are also incomprehensible. The genre seems to attract more than its fair share of half-baked “Europe is in decline!” pseudo-intellectual posturing. Nevertheless… I do want to be clear that that’s not the whole of the genre.

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